Burna Boy Channels the Spirit of 1999 in his Captivating Music Video 'Sittin' On Top Of The World'
Renowned Afrobeats sensation Burna Boy is currently experiencing an unprecedented surge in popularity. Recently, he achieved yet another milestone by securing his fourth BET Award for Best International Act. Adding to his success, he unveiled a captivating music video for his latest chart-topper, "Sittin' On Top Of The World."
This infectious track marks Burna Boy's second successful attempt at skillfully incorporating elements from an R&B classic into his music. Last year, he astutely sampled Toni Braxton's iconic 2000 hit, "He Wasn't Man Enough," with his track "Last Last," which dominated the airwaves throughout the summer and continues to do so. Building upon this achievement, "Sittin' On Top Of The World" sees Burna Boy putting his unique spin on Brandy's 1998 chart-topping masterpiece, "Top Of The World," featuring Ma$e, while introducing a fresh verse from 21 Savage.
The accompanying music video for "Sittin' On Top Of The World" seamlessly merges nostalgia with contemporary visuals. Directed by Troy Roscoe, the video cleverly incorporates elements reminiscent of late '90s and early '00s aesthetics. In a nod to iconic video styles, we witness Burna Boy and his stylish entourage playfully posing for the camera inside a photo booth. The video also features an energetic rooftop party, where Burna Boy dons an Avirex jacket, baggy jeans, Timbs, and a backward cap, surrounded by beautiful women and classic cars. Additionally, animated sequences transport Burna Boy to outer space, while he joins forces with 21 Savage in a minimalistic white set as they deliver their compelling verses.
The "Sittin' On Top Of The World" music video not only complements the vibrant and lively nature of the song but also pays homage to the visual aesthetics of the early 2000s. It encapsulates a delightful sense of nostalgia, serving as a delightful throwback experience.
Following the release of his album Love, Damini last summer, "Sittin' On Top Of The World" marks Burna Boy's latest single. Its catchy melodies and the remix featuring 21 Savage arrive at the perfect time, positioning Burna Boy as a dominant force in the music scene this summer.